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Podcast, Podcast Show Notes

Episode 023: Simple Mistakes Photographers Make on Their Websites

Episode Description

Welcome to a transformative episode of the Cameras and Coffee Podcast, where we dive deep into the art of web design with the talented Josephine of Designs by Josephine. In this insightful conversation, we explore the intricate process of website creation, going beyond the surface to uncover the importance of aligning design changes with business goals.

Josephine takes us on a journey, emphasizing the significance of a website’s role in reflecting not just aesthetics but a purposeful evolution in business. From the initial gratitude call to the intricacies of strategic collaboration, she unveils the secrets behind crafting websites that not only look good but serve a distinct purpose.

Discover why your brand is an extension of yourself and how it should instill confidence, both in you and your potential clients. Josephine delves into the common pitfalls photographers face in branding, shedding light on the misconceptions surrounding logos and the deep impact of well-curated galleries.

Are you contemplating a website overhaul? Josephine shares her wisdom on platforms, advocating for Showit as the go-to for photographers seeking creative freedom. Uncover the nuances of mobile design and why it’s crucial in today’s digital landscape.

The conversation extends beyond the launch, as Josephine touches on the ongoing support she provides post-delivery. She emphasizes the value of constant check-ins, ensuring her clients feel empowered to navigate their websites effectively.

As a special bonus, Josephine offers a free downloadable workbook to help photographers identify and communicate their unique value proposition effectively. Don’t miss the opportunity to elevate your brand and business.

Join us for a captivating episode packed with design insights, branding revelations, and actionable tips to level up your photography website game.

Episode Outline

  • [00:00] Episode intro 
  • [02:43] Josephine talks about her photographer experience
  • [07:16] Josephine narrates how she transitioned from photography to design
  • [10:59] Connection between rest and creativity
  • [13:04] What most photographers lack on their websites
  • [16:45] Emotional impact of a good website to a client
  • [17:27] Josphine shares the process her clients go through once they land on her website
  • [19:32] Using website to drive traffic
  • [22:19] A website is like an assistant in business
  • [24:11] Having the photographer on the website
  • [28:22] Handling a client who want to build a website
  • [31:28] Branding mistakes photographers do
  • [34:11] Adding gallery to the website
  • [38:20] Pros and Cons for different website making platforms
  • [46:10] Episode wrap up
  • [47:50] The end

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I'm Kara, West Michigan Photographer, Wife, Mom of two kids and our sweet Maltipoo. I hope you stay a while or reach out to chat!

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