Episode Description
Welcome back to another episode of the Cameras and Coffee podcast! In this episode, I sit down with Ashley Brazier, a blogging and Pinterest specialist, to discuss Pinterest marketing for photographers.
We start off the episode by discussing our beverage preferences, with Ashley revealing that she is a tea drinker while I am a black coffee enthusiast. After our coffee chat, we dive into the topic of Pinterest marketing.
Ashley shares her journey from being the owner of an online clothing boutique to becoming a Pinterest and blogging expert. She explains how she took a course to learn more about Pinterest and implemented it into her own business.
We then discuss Ashley’s Triple Threat Kickstart package, which is a comprehensive audit of a photographer’s Pinterest strategy, blogging strategy, and website. Ashley explains how she analyzes each area to identify what is missing and hindering the photographer from attracting their dream clients.
We also touch on the importance of market research and using keywords in blog posts to improve search engine optimization (SEO). Ashley provides valuable insights on how to structure blog posts and create pin graphics for Pinterest.
In terms of Pinterest, Ashley emphasizes the significance of using keywords in pin titles, file names, and descriptions. She also recommends creating multiple pin graphics for each blog post to test what resonates with the audience.
We conclude the episode by discussing Ashley’s other services, such as the Level Up package, Total Pinterest Takeover, and Blogging Basic. Ashley also teases a new three-month blogging strategy package that she will be launching soon.
Find Ashley
Triple Threat Kickstart Package
A Wedding Pro’s Guide to Getting Started on Pinterest
Cameras and Coffee Links
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Mentions:
Yoast for SEO
Canva For making Pinterest graphics
Imagen AI Get 1500 Free Edits
Timestamps
00:00:00 – Introduction and Coffee Talk
00:02:49 – Ashley’s Background and Journey to Pinterest Marketing
00:04:01 – Building Relationships and Getting Clients
00:06:00 – The Triple Threat Kickstart Package
00:08:31 – The Power of Pinterest for Business Owners
00:09:50 – Is Blogging Dead?
00:12:49 – The Importance of Market Research for Blogging
00:15:06 – Using Keywords and Headers in Blog Posts
00:17:23 – Pinterest Marketing Strategies for Blog Posts
00:20:49 – Tips for Creating Effective Pins on Pinterest
00:25:25 – Using Tailwind and Pinterest Communities
00:28:28 – How Often to Pin Blog Posts on Pinterest
00:30:42 – Organizing Pinterest Boards for Business
00:32:15 – Claiming and Optimizing a Pinterest Business Account
00:36:48 – Ashley’s Services for Pinterest and Blogging
00:38:00 – Wrapping Up and Future Episode on Tailwind
